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The low-cost strategy is based on a companies’ ability

19. According to Michael Porter of Harvard University, organizations need to distinguish and position themselves differently from their competitors in order to build and sustain competitive advantage.

ANS: T  Strategy

20. Technological and focused strategies are the underlying strategies that appear to be essential to building competitive advantage.

ANS: F

Low-cost, differentiation, and focused strategies are the three underlying strategies that appear to be essential to building competitive advantage.

Strategy


21. The low-cost strategy is based on a companies’ ability to provide a product or service at a lower cost than it’s rival.


ANS: T
Strategy MSC: Recall


22. A differentiation strategy is based on providing customers with something that is unique and makes the organization's product or service distinctive from its competition.


ANS: T Strategy 
 
 23. A focused strategy is designed to help an organization target a specific niche in its industry.


ANS: T 
 
Analytic | Strategy 

24. A risk of the focused strategy is getting “locked in” to a technology and organization design that is expensive to change.


ANS: F

A risk of the low-cost strategy is getting “locked in” to a technology and organization design that is expensive to change.

Strategy